Enhancing the Neon VA WordPress Site for Business Niching

Neon VA approached me with a clear goal: to niche their business and create a professional, focused online presence. Their WordPress website needed a comprehensive refresh to highlight their specialised services and captivate their ideal audience. Here's how I brought their vision to life:

• Title Tag Optimisation: Updated all pages with impactful title tags to enhance search engine visibility.

• Meta Description Optimisation: Crafted compelling meta descriptions for every page, designed to boost click-through rates.

• Keyword Integration: Seamlessly integrated strategic keywords into page headings to improve SEO performance.

• Proposed Keyword Body Text Changes: Analysed the content and suggested edits to naturally incorporate relevant keywords.

• Implementation of Keyword Body Text Changes: Executed the proposed changes, ensuring improved content relevance and search rankings.

• Improved Mobile Responsiveness: Enhanced the mobile-friendly design for a smooth browsing experience on all devices.

• Content Modification: Cleared out outdated content and introduced fresh, engaging pages like the new Home, Services, Onboarding, HR Support, Operational & Business Support, and Recruitment pages. I also added handy accordions to beautifully showcase price packages.

• Implementation of New Images: Revamped the website with visually appealing new images and added alt text to enhance accessibility.

• Collaborative Process: Worked closely with the client via Google Docs to ensure all changes aligned with their expectations.

• Social Media Integration: Added links to Neon VA’s social profiles, creating a connected and engaging online presence.

• Elementor Usage: Utilised the Elementor page builder to craft a visually appealing and highly functional layout.

By working within my Technical and Creative Services hourly rate, I ensured the project stayed on budget, keeping my client updated on progress and hours throughout. Combining my technical expertise with a creative touch, I delivered a comprehensive transformation that boosted Neon VA’s SEO, speed, accessibility, and user experience. The result is a sleek, professional website that highlights their expertise and connects seamlessly with their target audience.