Ensure your website operates smoothly and remains up-to-date with the Routine Refresh retainer package. Designed particularly for busy businesses, this monthly plan offers expert website updates that are tailored to meet your specific needs and priorities.

What’s Included:

• Regular Maintenance: Keep your website functional and professional with consistent updates that address any necessary changes.

• Content Adjustments: Refresh and optimise your content to maintain relevance and effectively communicate your business goals.

• Feature Updates: Add or tweak features that improve user experience and align with evolving business requirements.

• Promotional Pop-Ups & Sales Funnels Updates: Keep your digital marketing and lead generation on point. Ensure that your sales funnels and promotional pop-ups remain fresh, timely, and fully optimised, driving conversion and engagement.

• Technical Support: Resolve minor issues and implement adjustments, ensuring your website runs seamlessly throughout the month.

Detailed Monthly Update Breakdown

• Content Updates:

  • Blog Post & Photo:

    • Add one blog post per month using supplied copy and photo.

    • Purpose: Enrich content, boost fresh SEO, and engage your audience.

  • Landing/Campaign Page:

    • Refresh the landing or campaign page copy using provided copy.
      
      OR

    • Create three new basic pages, each featuring up to three images and three text blocks, using provided copy.

    • Purpose: Keep your messaging current and aligned with business goals.

• User Engagement:

  • Pop-Up Notification:

    • Create and run one targeted pop-up per month for announcements, promotions, or alerts.

  • Newsletter/Email Capture Form:

    • Update or refresh one signup form per month to optimise email capture and improve subscriber engagement.

• E-commerce Updates:

  • Product Listings:

    • Add up to 10 new product entries (or refresh existing ones) using the provided details.

    • Purpose: Ensure your online store remains comprehensive and up-to-date.

• Visual & Pricing Enhancements:

  • Image and Video Updates:

    • Update up to 10 images per month, ensuring proper sizing and alt text for consistency and SEO benefits.
      
      OR

    • Update up to 5 videos per month, ensuring proper compression, responsive playback, and optimised metadata—including detailed captions and descriptions—to enhance accessibility and SEO benefits.

  • Pricing Section Updates:

    • Revise the pricing section for packages or products to reflect current offers and necessary adjustments.

• Trust-Building Content:

  • Testimonials & Case Studies:

    • Refresh or add up to 5 new testimonials and update 2 case study sections per month with provided copy.

    • Purpose: Build trust with prospective customers through authentic success stories.

Why Choose Routine Refresh:

• Ideal for Small Yet Significant Updates: Perfect for maintaining relevance and engagement with your audience, even if only minor adjustments are needed.

• Professional Oversight: Provides expert management and regular updates without the need for large-scale changes.

• Time-Saving: Focus on other aspects of your business while professionals handle the technical upkeep and content refresh.

Pricing & Terms:

• Monthly Fee: £150 for professional website updates.

• Minimum Commitment: A minimum commitment of 3 months is required to ensure consistent and reliable service.

• Upfront Payment: Monthly payments are due in advance on the 1st of each month for a hassle-free experience. If you join mid-month, your first payment will include the full monthly fee plus a prorated amount for the additional days.

• Time Tracking: All work is precisely tracked to the nearest 15 minutes, ensuring complete transparency and value for every task completed.

With the Routine Refresh Retainer Package, you can rest assured that your website remains in top shape—constantly refreshed, updated, and capable of supporting your evolving business goals. This service package not only takes care of technical and content updates but also enhances user engagement, e-commerce responsiveness, and overall trust-building elements critical for sustained digital success.