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Everything You Need to Know

Straight answers about how I work, what each service includes, and what happens after launch.

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General

What is a Website Audit, and do I actually need one?

A Website Audit is a comprehensive health check for your site. I review your page load speed, mobile layout, user navigation, and SEO to pinpoint exactly why visitors might be leaving without getting in touch. It's the perfect starting point if you want clear, actionable steps to improve your site before investing in a full rebuild.

Which platform is right for my business?

It entirely depends on your goals! If you want a brilliant, easy-to-manage brochure site, Wix or WordPress might be perfect. If you have an expanding product line, Shopify is fantastic for scalability. I will figure out the absolute best route for your specific business during my free discovery chat.

Can you help connect my website to other tools?

Yes! A major part of my work is ensuring your website talks to the rest of your business. Whether that’s setting up lead magnets, integrating a scheduling system so clients can book you directly, or linking up your email marketing, I make sure the tech works seamlessly in the background.

Will I be able to edit my site myself after launch?

Absolutely. Digital gatekeeping isn't my style. Every custom project comes with full admin access, and if you'd like one, a personalised video guide showing you exactly how to make updates, swap out images, and manage your content with total confidence.

How long does a typical build take?

Custom website builds usually take 3 to 6 weeks, depending on the complexity of the platform and your specific feature requirements.

Will I receive ongoing support after launch?

Yes! Every project includes comprehensive launch documentation and post-launch check-in support to ensure everything runs smoothly, plus custom video walkthroughs if you'd like them.

Do I need a completely new website?

Not necessarily! Targeted website refreshes can fix broken layouts, speed up load times, and modernise your design without starting from scratch. A Website Audit is the best place to start if you want an honest assessment.

What do I receive with a Website Audit?

You will receive a comprehensive PDF audit report breaking down site speed, mobile usability, UX friction, and SEO, accompanied by a personalised video walk-through explaining the priority fixes in plain English.

Does an audit force me to rebuild with you?

Not at all. You keep the audit report no matter what. You can use it to make updates yourself, hire another developer, or choose KOG Digital for targeted fixes (and get 25% of your audit fee credited back towards the work!).

What is included in the Client Prep Kit?

A simple, guided checklist you work through before our first live session. It helps you gather your page copy, photos, logo, and brand colours and fonts in one place, so our time together is spent building rather than hunting for files. You don't need finished content to book your initial chat; the kit is there to help you pull it together.

How do your Co-Build sessions work?

Both options are designed as live, focused intensives so your site actually gets built without dragging on for weeks:

  • The Half-Day Session (9:00 – 12:30): A 3-hour morning sprint where we set up your global styling, structure your site, and build your homepage foundation, with built-in 15-minute screen breaks to keep you fresh.
  • The Full-Day Intensive (9:00 – 17:00): Covers the morning foundation sprint, pauses for a full 1-hour lunch away from screens (12:30 – 13:30), and heads into an afternoon sprint to build your remaining pages, mobile optimisation, and tool integrations (with afternoon breaks included).

Both sessions are fully recorded with searchable AI transcripts so you never have to worry about memorising the steps.

How long does a Co-Build project take?

A typical Squarespace Co-Build takes 1 to 2 weeks from prep to launch. Live sessions are booked as a 3-hour or 6-hour intensive depending on the package you choose.

What is a Review Widget and how does it work?

A Review Widget automatically pulls in your real Google Reviews or Facebook Recommendations and displays them on your website in a fully branded, styled format. I handle the one-time installation (£42) and the widget updates itself automatically, with no manual copy-pasting needed.

Why pay for a managed widget instead of using a free DIY plugin?

Free plugins often display rigid, unstyled boxes carrying prominent third-party logos, break when CMS platforms run core updates, and rely on client-side scripts that drag down page speed. A managed feed delivers clean, brand-matched styling, dependable uptime, and hands-off API maintenance without slowing down your site.

Can I filter which reviews appear on my site?

Under the UK DMCC Act 2024 and consumer protection guidance, businesses cannot artificially suppress or “cherry-pick” genuine negative reviews to present a misleading rating. Your widget is set up to display an authentic, balanced representation of your public feedback, keeping your business fully compliant.

What happens if I want to cancel?

There are no long-term contracts or lock-in periods. You can cancel your monthly tier at any time with straightforward notice.

What counts as a widget view?

A view is recorded each time a visitor loads a page showing your review widget. If a page shows more than one widget, each one counts separately, so two widgets on the same page count as two views per visit. If your traffic grows and exceeds your plan’s threshold for two consecutive months, your feed automatically moves up to the next tier so your social proof never drops offline. Internal page visits during site editing can be filtered out on request.

Do I need to have all my content and photos ready before I speak with you?

Not at all! I can work through your structure and content with you during the strategy phase. I provide clear guidance and templates to make gathering your text and imagery incredibly easy. Just come as you are.

I have a tight budget. Is it still worth booking a call?

Absolutely. I offer a range of solutions, from in-depth Website Audits (starting at £60) to guided Squarespace Co-Builds and full Custom Builds. I can discuss what gives you the best return on investment right now.

I don’t know which platform I need (Wix, Shopify, WordPress, etc.).

That is exactly what the discovery call is for! I don’t force a one-size-fits-all solution. Tell me how your business operates, and I will recommend the platform that provides the exact speed, flexibility, and features you require.

Still have a question?

Let's have a quick, zero-pressure chat about your website. No commitment required.

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